October 17, 2025, Dubai, UAE — Under the dazzling spotlight of global technology, the 45th GITEX GLOBAL came to a successful close at the Dubai World Trade Centre. Known as the "weathervane of global technology trends," this annual event, with its unprecedented scale — two venues, more than 40 exhibition halls, over 6,500 tech leaders from 180+ countries, 400+ government agencies and more than 200,000 tech executives, of whom as many as 40% were C-level decision-makers — once again confirmed its supreme position as the "super hub" of the global technology ecosystem. Invited to this top international stage for the first time, SOIN AI, at booth CC1-89 in the main exhibition area as an ecosystem partner of Zhipu Z.AI, showcased to the world the innovative power of a Chinese AI company with its deep technical accumulation in AI video generation and advanced manufacturing AI applications and a clear globalization strategy. This appearance was not only a perfect technology showcase but also a precise strategic positioning — marking the full launch of SOIN AI's overseas expansion, reaching multiple deep cooperation intentions with ecosystem partners in the Middle East and worldwide, writing a vivid footnote to the grand narrative of AI toB globalization.
I. International Debut, Winning Fans with Strength: Frontier Solutions Driven by the Proprietary AWE Engine Draw Global Attention
During the five-day exhibition, SOIN AI's booth became a focal point connecting frontier technology innovation with real-economy needs. SOIN AI CEO Ting Yang and CTO Tengyu Hu showcased two vertical-domain solutions driven by the proprietary Agentic Workflow Engine (AWE) core technology foundation. Their value philosophy of "technology serving scenarios" attracted sustained attention and in-depth inquiries from tech executives, investors and potential customers worldwide.
In advanced manufacturing, the "PLM-based intelligent design AI assistant" built by SOIN AI with the global industrial software leader became a hot spot for manufacturing visitors. The product precisely targets the efficiency bottlenecks and data silos common in product lifecycle management (PLM). In live demonstrations, it showed how natural-language interaction enables component knowledge Q&A, intelligent data retrieval and optimization recommendations — improving component entry speed by 10–30x, overall design efficiency by 80%, and reducing engineering error risk by 40%. These quantifiable value indicators made the vision of "letting engineering data speak and making R&D processes smarter" tangible, attracting many manufacturing enterprise representatives from the Middle East and abroad for multiple rounds of in-depth discussions on technical adaptation and localized deployment.
In AI video generation, the soon-to-launch global CineVerse one-stop commercial AI video production platform dazzled the audience with its complete commercial process and "out-of-the-box" mature experience. Confronting the industry's core pain points of "fragmented toolchains" and "difficulty in commercializing finished videos," the platform achieves full-process automation from script, storyboard and generation to editing. Particularly notable, with its proprietary AI-driven cost optimization and multimodal intelligent scheduling engine, it can reduce traditional video production costs by up to 95%. The corporate promotional video generated with CineVerse's core technology, looping at the booth, vividly proved with 4K ultra-HD quality, professional visual design and rigorous narrative logic that AI video has entered a new stage from "technology novelty" to "value creation," clarifying SOIN AI's strategic positioning of becoming the "value integrator of the AI video era."
II. Precise Connections, Deep Integration: High-Frequency Participation in High-End Forums, Building the Bridgehead of Middle East Ecosystem Cooperation
SOIN AI's GITEX journey went far beyond static booth display. The company proactively participated in multiple high-level, high-value industry and capital matching events with strategic vision, systematically building its ecosystem cooperation network in the Middle East market and achieving the key leap from "showcasing" to "connecting" and from "connecting" to "integrating."
Appearing at the Beijing Digital Economy Enterprise Supply-Demand Matchmaking Event, seizing the digital opportunities of the Belt and Road. At the "Beijing Digital Economy Enterprise Supply-Demand Matchmaking Event" hosted by the Global Digital Economy Conference Organizing Committee on October 14, SOIN AI, as one of the representatives of China's digital economy enterprises, discussed digital economy development trends with nearly 200 leaders from government, business and academia of China and the UAE. Shao Minghong, Second-Level Inspector of the Beijing Municipal Bureau of Economy and Information Technology, clarified in his address the strategic position of the Middle East as an important Belt and Road partner and one of the world's most promising digital economy regions, providing strong policy endorsement and confidence for SOIN AI's globalization path. The warm remarks and local business environment introduction from Daniel Kelegan, Senior Vice President of Marketing and Business Growth at DSO, and representatives of du, a major UAE telecom operator, sketched a clear deployment roadmap and broad cooperation prospects for SOIN AI from the market side.
Participating in the Zhongguancun Science City — UAE Industry and Capital Matchmaking Event, connecting with top capital and industry resources. On October 15, SOIN AI precisely chose to participate in the industry and capital matchmaking event co-hosted by Zhongguancun Science City and the Dubai International Financial Centre (DIFC). The event was exceptionally high-caliber, gathering top investment institutions including CICC (China International Capital Corporation) and Saudi Arabia's Public Investment Fund (PIF), as well as leading AI companies such as Zhipu AI (Z.AI). In panel discussions and free exchange, the SOIN AI team held in-depth conversations with guests including a director of Zhipu AI on the development of the Middle East AI technology ecosystem, localization challenges and opportunities, and found practical cooperation opportunities in technology synergy and joint market expansion. This event was not only an industry dialogue, but also opened a key window for SOIN AI to introduce strategic Middle East capital and accelerate localized layout in the future.
III. Proactive Engagement, Practical Cooperation: Exploring Vertical Deployment Paths with Tech Giants
Beyond routine exhibition visits, the SOIN AI team maintained an intensive schedule during the expo, proactively connecting with several tech giants deeply rooted in the Middle East market, extending cooperation to concrete business levels, demonstrating its pragmatic business style and efficient execution.
In-depth exchange with ByteDance Volcano Engine's Dubai team: at ByteDance's Middle East headquarters, the two sides focused on the cooperation potential in the AI video segment, exploring the deep integration of SOIN AI's CineVerse video generation core capabilities with Volcano Engine's international cloud infrastructure, computing resources and content delivery network in the Middle East. The aim is to jointly provide stronger, more stable one-stop AI video generation and distribution solutions for the thriving media, entertainment and enterprise marketing customers in the region.
Connecting with Huawei Cloud Middle East resources: around the broad market of "AI enterprise services," the two sides explored building industry agents based on SOIN AI's proprietary AWE engine, and leveraging Huawei Cloud's deep market foundation, strong sales channels and trusted cloud services in the Middle East to jointly provide solutions for key industry customers in finance, energy and government — exploring a win-win globalization path of "technology products + ecosystem channels."
Linking with Zhipu AI (Z.AI) to expand technology and cooperation boundaries: beyond exchanges at the capital matchmaking event, SOIN AI and Zhipu AI explored technology complementarity and joint market expansion in vertical fields such as AI education. Both sides recognized broad synergy in driving large-model and agent technology deployment across industry scenarios, laying the groundwork for deeper strategic collaboration in future technology R&D, product integration and even co-built solutions.
IV. Strategic Elevation, the Future Is Here: SOIN AI's Globalization Chapter Opens, with the Singapore International Headquarters Coming Soon
This GITEX trip was a concentrated validation and successful rehearsal of SOIN AI's technical strength, business potential and strategic determination. Through high-caliber showcases, high-value connections and efficient negotiations, SOIN AI not only gained enormous brand exposure, but also clearly perceived the urgent demand in the high-growth Middle East market for advanced, deployable AI solutions. The "differentiated perspective" and "measurable value" demonstrated by its AWE-based vertical industry products received an enthusiastic market response, fully proving that SOIN AI's toB globalization strategy is not only correct in direction, but clear in path and full of promise.
Looking ahead, SOIN AI will take this as an opportunity to accelerate the global launch of the CineVerse platform, deepen cooperation with the ecosystem partners met here, and steadily advance talent recruitment and localized operations in the Middle East. The company's goal is clear and firm: converting the "high-frequency connections" of the expo into concrete "cooperation implementation," and sublimating the precious "market opportunities" into tangible "business results," steadfastly advancing toward the grand vision of "technology serving scenarios — becoming the intelligent foundation that drives industrial leaps."